Digital Marketing Manager (Maternity Cover)

Digital Marketing Manager (Maternity Cover)

*We are no longer recruiting for this role*

We are looking for a results-oriented temporary Digital Marketing Manager (maternity cover) to take our SEO, PPC, CRM and web development efforts to the next level. The role will be based in our offices in Brixton, London with hybrid working. This role is well suited to an all-round digital expert with strong knowledge and a passion for online marketing. Applicants should be strong communicators, quick-witted and commercially focused, with exceptional organisational skills and a strong focus on execution. You must be comfortable ‘rolling your sleeves’ up and getting hands on in the detail where required, but are capable of thinking and operating strategically. The successful candidate will be able to display evidence of proven successes through their career in the travel, retail, luxury or services sectors.

Person Specification

  • A minimum 4 years’ experience in a digital marketing position within a B2C environment
  • Highly organised and a self-starter
  • Ambitious and hungry to outperform targets
  • Ability to make quick decisions while remaining calm under pressure
  • A passion for winter sports and/or cycling

Key responsibilities

  • Work with external developers and the Marketing Director to update and improve the performance of the website
  • Use Google Analytics to understand the behaviour flow of users throughout the site
  • Define and deliver a conversion rate optimisation (CRO) plan
  • Manage and deliver the SEO strategy
  • Work with the SEO agency to manage all aspects of SEO including on and off page techniques, link building, technical SEO (crawl errors etc)
  • Work with the in-house content team to deliver SEO strategy
  • Optimise copy and landing pages for search marketing campaigns
  • Use Google Analytics and other analytical programs (i.e. Moz, Semrush. Google Search Console) to deliver key campaign performance reports on a weekly / monthly basis
  • Work with the PPC agency to ensure campaigns are planned, managed and monitored to deliver optimal ROI
  • Execute tests, collect and analyse data, identify trends and insights
  • Manage paid social activity across the brands
  • Build triggered emails and flows in Salesforce and Pardot
  • Budget allocation as per planning, monitoring campaign costs & ensuring ROI

Essential Knowledge and Experience

  • Proven SEM experience
  • Experience of successfully working with and managing agencies
  • Well-versed in performance marketing, conversion, and online customer acquisition
  • Experience in CRM and marketing automation tools i.e. Salesforce, Pardot
  • Strong working knowledge of the latest SEO techniques and algorithm updates
  • Good knowledge of Google Webmaster Tools, Google Analytics and AdWords
  • Good understanding of SEO tools i.e. Moz, Semrush
  • Strong analytical skills and experience generating SEM reports
  • Up-to-date with the latest trends and best practices in search engine marketing
  • A good working knowledge of CMS platforms
  • Ability to write and edit HTML, CSS, and JavaScript
  • Management experience


In addition to our competitive salaries we offer a great benefits package including the following:

  • Contributory pension
  • Cycle to work scheme
  • Childcare vouchers
  • Ski Solutions travel discounts
  • Friends and Family discount scheme
  • End of Season Company Ski Trip


About Our Company

Our team at Ski Solutions is made up of passionate skiers, together we create tailor-made ski holidays and wonderful memories for our clients.

Why Choose Us

Our company culture is supportive and fun with hybrid working and regular week-night events. We also enjoy an end of season annual ski trip.

How To Apply

To apply for this position, please send your CV and covering letter to Carrie Williams, our Digital Marketing Manager at


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