Verbier is one of the most gloriously situated ski resorts in the Alps, with superb skiing and charming chalets. The lively town has the exciting buzz of a young resort, which is notoriously brimming with keen skiers and après lovers. Being just over an hour and a half's drive from Geneva, Verbier is a much-favoured ski weekend destination and you will soon feel at home in the laid-back atmosphere of the town. Situated in the centre of the 4 Valleys, Verbier town is perched upon a sun-drenched plateau which gives way to a vast ski area with exciting terrain to thrill skiers and boarders of all abilities.
Comprising hundreds of small wooden chalets and much larger, but still chalet-shaped, apartment blocks and hotels clad in wood, Verbier sometimes looks as though it has existed for centuries. In fact, serious development only began after the last war, when the first ski lift was erected. The traditional, authentic feel of the resort can be felt throughout, and it is famed for being a truly picturesque and idyllic holiday location which has accommodation offering wonderful panoramic views across the valley. Visitors not enticed by the thrilling descents on offer up the mountain will be delighted by the varied, bustling town which is home to a huge range of gourmet eateries, designer shops and fabulous bars.